META
MEET THE FUTURE
Creative and Art Direction, Motion Graphics
B2B campaign showcases Generation Z through the lens of identity, community, commerce, resilience, and activism. To create this campaign, we collaborated with a diverse group of influencers aged 18-24 and drew inspiration from their experiences and perspectives.
The campaign is titled 'Meet the Future' and its tagline, 'Meet Your Gen Z Community,' captures the essence of the project. We wanted to create an aesthetic that not only reflects the brand's identity but also resonates with a business audience while authentically capturing the spirit of Gen Z.
The campaign is titled 'Meet the Future' and its tagline, 'Meet Your Gen Z Community,' captures the essence of the project. We wanted to create an aesthetic that not only reflects the brand's identity but also resonates with a business audience while authentically capturing the spirit of Gen Z.
